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Keat Powell
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Marvels of the 21st Century

Bottoms Up Pizza needed an interesting way to introduce their new “15-Minute Lunch Express Menu,” from which lunch patrons could order the restaurant’s huge, signature slices and have them delivered to their tables in 15 minutes or less. My solution: Create an over-the-top, “Through the Wormhole” parody, in which the irascible Aussie host would equate BUP’s “Huge Slices to Huge Decks” to genetic cloning and other mind-blowing scientific breakthroughs.

kpow_copywriter · Marvels of The 21st Century

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